FELICIA OATS PASTA WINS BIO&CONSUMI AWARD 2020
Gravina in Puglia, 12 October 2020 - The winners of the Bio&Consumi Awards, the prizes organised by the namesake magazine and Tespi Mediagroup, were announced.
The award, which reached now its fifth edition and is granted by a qualified jury made up of representatives from the retail world, aims to highlight the work done by companies in the food industry.
Felicia, a brand of Andriani S.p.A, a leading company in the Innovation food industry and specializing in the production of alternative, organic and naturally gluten-free pasta, was awarded the prestigious prize with its latest product, Oats Pasta, which expresses the brand's experimental attitude.
Felicia offers one of the widest ranges of innovative, tasty, healthy and nutrient-rich pasta. The raw materials used are cereals and pulses including red and yellow lentils, chickpeas, peas, green mung beans, brown rice, buckwheat and oats. It is good for everyone, especially for those who want a healthy, balanced lifestyle and desire to vary their diet. Felicia is perfect for sportsmen and women and also for those with special dietary requirements.
Riding on the latest market trends that outline a new era of nutrition characterised by a growing demand for "healthy" products, Felicia Oats Pasta meets the request of well-being seekers looking for a new optimism-oriented well-being, which nourishes body and spirit by offering an innovative and extremely versatile product to be consumed at any time of the day. A source of fibre, organic, vegan and naturally gluten free, Felicia Oats Pasta is always cooked al dente and its unique, delicate flavour allows for multiple combinations in the kitchen, from sweet to savoury; it is also good if served cold, so much so that it is also suitable for those who want to enjoy a plate of pasta outside of a meal.
Available in the Caserecce, Mezzi rigatoni and Penne formats, in 12 oz. packages with renewed packaging, conceived and developed by 6.14 Creative Licensing under the creative direction of Luigi Focanti, Felicia Oats Pasta can be purchased in the main large-scale retail chains, in specialised shops and online.
Domenico Mazzilli, Sales and Marketing Director of Andriani S.p.A., accepted the award, saying: "We are very pleased to receive this important award which recognises our company's commitment to product and process innovation. With our Felicia brand, we are proposing a new way of offering pasta, with surprising and appetising flavours, the result of continuous R&D research. In particular, we were the first to market with Oats Pasta, once again renewing the rules of the food and giving more taste to healthy and natural eating."
Andriani, based in Gravina in Puglia, has been specializing since 2009 in the production of high-quality naturally gluten-free pasta, which is marketed both under its own Felicia brand and under third party brands. The raw materials used, including maize, brown rice, rice, buckwheat, oats, lentils, chickpeas and peas, are carefully selected and naturally gluten-free. Processing takes place in a 100% gluten-free production facility: five production lines, 55 plus different formulations and 900 managed SKUs. One of the main players in the gluten-free pasta market, Andriani is sold by major distribution chains in over 30 countries worldwide. Flexibility, a dynamic organisation, research, innovation and commitment to economic, environmental and social sustainability, with concrete actions and good practices towards all stakeholders, are the factors that drive the company's performance, which contributes to achieving the Sustainable Development Goals (SDGs) of the 2030 Agenda, promoted by the UN for a more sustainable global economy.
